46% increase in the value of the business since the new brand was launched
To really capture the feel for this quaint Gothic Victorian hotel and the friendly family atmosphere, we developed a warm and elegant colour palette, a friendly, personal tone of voice and a new photographic style that showcased the care and attention to detail in everything they offered.
From the day the new identity went live on their new website, customers gave positive feedback with new bookings being taken on the strength of the new look and feel alone. In the three years since the initial launch of the new brand, and despite these difficult economic times, the Cotford Hotel & L’amuse-Bouche Restaurant has seen great results.
476,000+ page views since the launch of their new website and an average of 5 pages viewed per session
118% increase in turnover within the first 3 years
“We knew what we were trying to achieve as a business, but we’d never have realised our ambitions without the help of Michon. They made suggestions and developed the brand in ways we’d never have thought of.”