Brand creation
We work closely with you to ensure that every facet of your brand is crafted carefully and consistently to generate the perfect brand experience.
What do you want your brand to be known for?
Your brand is your reputation. It’s so important to develop, craft and nurture your brand, and once established, rigorously protect it. That’s why having the right brand agency in place is critical. Whether you’re looking to re-brand, rejuvenate or reposition an established brand or create clarity and consistency around a collective offering from a variety of brands, we have the expertise to help.
89% of marketers view good design as an important contributor to brand success.
Source: DBA
What’s the big idea?
At the heart of all strong brands is sometimes a very simple idea. It’s the clarity and single-minded approach to delivering that idea that will make your brand stand out. Done well, it will do more than just attract the attention and engage with your target audiences; it has the ability to produce a deep emotional connection to create lifelong brand advocacy.
Developing your brand essence
A strong brand proposition helps to communicate the essence of everything your brand delivers. Whether you’re using internal communications to engage, inform and motivate your team or a social media campaign to promote your latest services to new markets, your brand essence should be clearly evident. It should be the thread that runs through everything you do at every touchpoint.
Global brands to local favourites
We have experience in brands of all shapes and sizes, from companies with an array of successful brands in their own right to global brands with a diverse range of products and services on offer. They all pose different challenges and have their own unique objectives.
So whether you’re looking to rebrand, rejuvenate or reposition an established brand or simply create clarity around a collective offering from a variety of brands, we have the expertise to help.
How do we go about it?
Really understanding all the subtleties of your business is fundamental to creating and positioning your brand to perfectly reflect you; from its internal structure to the voice of the customer and from its stakeholders to its sub brands. The time taken to really know your business and your goals is what will result in us creating a brand you and your customers can be proud of.
We can also help you with:
- Tone of Voice
- Naming Conventions
- Brand Experience
- Brand Guidelines
- Brand Consultancy
- Brand Development
- Brand Creation
- Brand Architecture